StayPano · Insights & guides
How often should you update your 360 tour?
When does a 360 tour need updating? After renovations, new room tiers, price changes — plus update policies in service packages.

How often should you update your 360 tour?
A 360 tour captures a real space at one moment in time. Spaces change — repaints, new furniture, new room tiers — and an old tour drifts out of sync. Guests who see one thing in the tour and another on arrival lose trust instantly. A sensible update schedule.
When MUST you update?
1. Renovations / upgrades. Repaints, new furniture, lobby remodels — any visible change means updating those scenes. A tour older than reality is fine (guests arrive to something nicer); a tour prettier than reality is trouble.
2. New / removed room tiers or areas. New floor opened, old zone closed — update immediately so the tour reflects what's actually for sale.
3. Price and policy changes. In-tour prices must match current rates — a screenshotted outdated price in your tour is hard to argue with. Review prices every rate change.
4. Seasonally (for travel). Resorts in rainy vs dry season, farmstays in flower season — if the difference is stark, consider seasonal shots for key outdoor scenes.
When DON'T you need to?
- Invisible changes: switching towel suppliers, upgrading the booking system — no visual impact, no reshoot needed.
- The tour is still 90% accurate: don't over-perfectionist — reshoot costs should match the drift level.
Partial updates — no full rebuild needed
Good news: updating doesn't mean rebuilding. Just:
- Reshoot the changed scenes.
- Swap them into the tour, keeping the flow and info points (adjust if needed).
- Re-verify the whole flow after swapping.
So when signing a tour contract, always ask about the update policy: cost per scene for 1–2 scene swaps, turnaround time. Good providers quote per-scene updates upfront — see how to order a 360 tour for what to ask at signing.
Suggested review schedule
- Quarterly: walk the tour as a new guest, compare with reality — catch drift early.
- Yearly: overall assessment — time for a fresh photo set (especially after peak season).
- Immediately: on big changes (renovations, price changes, new room tiers).
A regularly updated tour is a living tour — guests feel a well-run, cared-for venue. A 3-year-untouched tour says the opposite: guests wonder if you're still in business.
How long since your tour was updated? Send the tour link via Zalo — I'll review it free and flag which scenes deserve reshooting.
Read next: Measuring 360 tour results: which metrics matter? · How to order a 360 tour: 5 steps
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