Preparing your 360 tour for peak travel season

Preparing your 360 tour for peak travel season

Peak season (holidays, Tet, summer) brings the most room searches — and your 360 tour must be at its best then. Don't wait until guests flood in to discover the tour still shows rainy-season photos, old prices, a broken Zalo button. A pre-season checklist, done 1–2 months ahead.

1. Shoot in the most beautiful season

If your venue differs starkly by season (beach resorts, farmstays, highland homestays):

• Schedule shoots 1–2 months before peak season, at the venue's most beautiful moment.
• Prioritize reshooting outdoor scenes: beaches, gardens, views — where rainy and dry seasons look worlds apart.
• Indoor scenes are less season-sensitive — reshoot only after renovations.

No beautiful-season photos? At minimum ensure current photos aren't from the worst season — a tour with gloomy rainy-day shots running in summer handicaps itself.

2. Audit the entire tour

Walk the tour as a new guest and check:

• All navigation points work, names still correct
• Info points accurate (amenities, descriptions)
• Zalo/contact buttons tappable, correct numbers
• Loads fine on phones
• No scenes of renovated/closed areas remain

Full mistake list in 7 common 360 tour mistakes.

3. Update peak-season prices and policies

• Peak-season rates usually differ from regular days — update in-tour prices to match the new rate card.
• Different peak booking policies (deposits, cancellations)? State them clearly in the tour — avoids disputes after booking.
• Peak offers (if any) go into info points at the first scene — guests see the deal the moment the tour opens.

4. Push distribution before the season

A great tour must be seen:

• Move the tour to prominent website/fanpage spots (top of the booking page).
• Prepare Zalo message templates with the tour link for staff — peak season brings message floods; templates mean fast replies.
• Print new QR codes if links changed; verify old QR codes still scan.
• Publish fresh 360 photos to Google Maps — peak-season searches spike, and beautiful Maps photos pull new guests.

5. Prepare your team

• Who answers Zalo when guests tap the in-tour button? Peak season needs someone on duty — a CTA leading to an unanswered Zalo wastes the whole tour.
• Train new staff on sending tours to inquiring guests (scripts in sharing via Zalo).

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Peak season's coming — is your tour ready? Send the tour link via Zalo — I'll audit it free against the peak-season checklist and flag urgent fixes.

💬 Get a peak-season tour audit

Read next: 7 common mistakes when making a 360 tour · How often should you update your 360 tour?